Reserva Brand Identity
Industry
Plants
Duration
6
weeks
Services
Reserva is more than just a plant store—it’s a sanctuary for nature lovers. Dedicated to curating unique and rare plants, Reserva brings the beauty of greenery into homes, offices, and personal spaces.
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About the project
Redefined the brand’s identity with a bold and modern design that reflects TechNext’s forward-thinking approach.
Problem
Logistics partners, drivers, and clients often struggled with fragmented systems for delivery tracking, route planning, and fleet management. Switching between multiple tools created inefficiencies, confusion, and delays, especially when real-time updates were needed.
Approach
I designed a unified, user-friendly interface that consolidated these workflows into a single platform. By mapping user journeys for each stakeholder (partners, drivers, and clients), I created intuitive dashboards, simplified navigation, and real-time tracking features. This ensured seamless communication, minimized friction in task execution, and allowed all users to access the right information at the right time.
At Reserva, we believe plants aren’t just decor—they’re companions that inspire growth, balance, and harmony. Whether you’re a seasoned plant collector or just starting your journey, our collection is designed to help you bloom with grace.
